Six products covering the property journey from inspection to sale.
A full digital product suite for a Danish real estate inspection and technology company — Condition Report, LOGIQ, Housing Inspiration, Housing Presentation, Climate Magazine, and Climate Calculator — built with React, Node.js, PHP, and AWS since 2017.
Danish real estate still ran on static PDFs and disconnected tools.
Sellers lacked branded digital presentations. Buyers struggled with dry condition reports. Energy data existed without interactive guidance — and no suite connected inspection to sale.
Static condition reports
No interactive or visually enriched digital equivalent for buyers.
Generic property presentations
No seller branding or customisation across presentation formats.
No post-viewing inspiration
Buyers could not visualise modernisation potential after a viewing.
Inaccessible energy data
Homeowners had no interactive tool to understand or act on efficiency insights.
Client
Danish real estate tech company
Industry
PropTech & property inspection
Integrations
BoligDok · Flipsnack · LaserTryk · AWS
Engagement
2017–ongoing · 7+ years
What we learned before we designed anything
Findings from agents, sellers, and buyers — the basis for every report, magazine, and climate product decision that followed.
Buyers need visual reports
Traditional condition reports were hard to interpret without enrichment and interaction.
Seller branding is essential
Fonts, themes, imagery, and layout customisation were commercially non-negotiable.
Edit anywhere, any device
Housing presentations had to be editable from smartphones on the go.
Energy data must feel actionable
Homeowners needed visual, interactive tools — not dense technical tables.
Print and digital coexist
Some buyers wanted flipbooks; others still expected printed magazines.
No complete Danish suite
No single platform combined reports, interactive LOGIQ, magazines, and climate tools.
Functional-only reports
Existing condition tools were not buyer-friendly or visually enriched.
Generic presentations
Per-seller branding and on-the-go editing were not available in the market.
Kasper
Real Estate Agent · Denmark
Goals
- • Present properties with agency branding
- • Give buyers an engaging digital experience
- • Simplify condition reports and government submission
Pain Points
- • Static PDFs buyers ignore
- • No branding on inspection outputs
- • No tool to show energy improvement potential
Six products on shared branding and data infrastructure.
Each product serves a distinct moment in the property journey while sharing branding, notifications, storage, and background job infrastructure.
An integrated suite — not six disconnected tools.
From government-grade reports to aspirational magazines and climate calculators, every product reinforces the same digital ecosystem.
Condition reports were static PDFs with no automated government submission.
Capture to official PDFs automatically
- ✓On-site data capture processed through required compliance steps
- ✓Automated Danish government submission for Tilstandsrapporter, Eftersynrapport, and Energimærker
Buyers found condition reports hard to understand without visual context.
PDF-to-HTML interactive reports
- ✓Conversion engine that extracts and enriches report data in HTML
- ✓Images, interactive links, and buyer-friendly content without losing report integrity
No engaging, branded way to present a property after a viewing.
Inspiration and Presentation products
- ✓Housing Inspiration blends property photos with aspirational visuals and pricing
- ✓Housing Presentation auto-generates editable, seller-branded magazines on any device
Energy efficiency data was inaccessible and buyers could not act on it.
Magazine and Calculator for action
- ✓Climate Magazine with articles, photos, and financial improvement calculations
- ✓Climate Calculator visualising energy, budget, and environmental impact
Built for compliance, branding, and generation at scale.
React, Node.js, PHP, AWS S3/RDS, and Bull Queue keep heavy PDF and magazine generation asynchronous while Danish market integrations stay reliable.
Compliance first, then incremental product launches.
Condition report submission met Danish requirements before magazines and climate tools expanded the suite one product at a time.
Discovery
Mapped every seller and buyer touchpoint from first inspection to final handover.
Shared infrastructure
Designed branding, data, notifications, and storage that all six products could share.
Compliance-first reports
Built the government submission pipeline before frontend enrichment work began.
Iterative product launches
Shipped Condition Report and LOGIQ first, then the magazine suite and climate tools.
Ongoing evolution
Continued feature development and platform maintenance with the same core team since 2017.
What agents and buyers experience across the suite
What changed after launch
Six live digital products - Actively used across the Danish real estate market since 2017.
Seller empowerment - Data-driven insights and branded presentations set agencies apart.
Richer buyer experience - Interactive reports and climate tools replaced static PDF-only journeys.
Automated government submission - Manual condition report processing steps eliminated entirely.
Print and digital delivery - Every magazine available as flipbook or printed hard copy on demand.
7+ year partnership - The same core team continues building and evolving the suite.
Challenges & Learnings
Government compliance
Report pipeline reliability was non-negotiable under Danish regulatory requirements.
PDF-to-HTML fidelity
LOGIQ had to enrich varied PDFs without losing original report integrity.
Branding at suite scale
Per-seller customisation across six products needed a flexible template engine.
Print and digital parity
Magazines had to look polished as flipbooks and printed hard copies.
Background job reliability
Bull Queue kept heavy generation work asynchronous without lost jobs.
Where the suite goes from here
WhizCloud and Real Estate Digital Products Suite have come together since 2017 in an enduring partnership that stands as a testament to the power of combining advanced IT solutions with visionary real estate strategies.
“Together we have created tools and products that empower sellers with insights on enhancing their properties, merging practical improvements with market demands — driving success year after year and still continuing.”